– CYBER WARFARE
Disinformation & Influence Operations Defense
Disinformation and Influence Operations Defense for Brands, Executives, and Markets Targeted in the Information Battlespace.
Helping commercial organizations detect, analyze, and respond to disinformation campaigns, narrative attacks, and coordinated influence operations targeting their brand, leadership, customers, and markets. Eristotle partners with security, communications, legal, and executive teams to design a structured capability, covering monitoring, attribution, response, and resilience, that defends organizational reputation, protects executive integrity, and counters the information weapons increasingly deployed by nation-state actors, hacktivists, and economic adversaries in modern cyber warfare.
In Modern Cyber Warfare, the Most Dangerous Attack May Never Touch Your Network.
The battlespace has expanded beyond networks and endpoints. Reputation, narrative, and trust are now strategic assets, and strategic targets. Nation-state actors, state-sponsored proxies, hacktivist collectives, market manipulators, and competitors increasingly use disinformation, deepfakes, coordinated narrative attacks, fake personas, executive impersonation, and influence operations to damage organizations, manipulate markets, undermine trust, and pressure leadership decisions.
Recent years have shown how rapidly these campaigns can unfold:
- Coordinated disinformation tied to geopolitical conflicts directly targeting commercial brands
- Deepfake video and audio attacks on executives to manipulate transactions, share prices, or reputations
- Fabricated leaks, doctored documents, and AI-generated content weaponized against organizations
- State-aligned narrative attacks targeting companies tied to defense, energy, technology, or sanctioned sectors
- Brand-jacking, executive impersonation, and customer-targeted influence operations across social platforms
- Coordinated inauthentic behavior aimed at investors, regulators, employees, and customers
Yet most organizations have no structured capability to detect, analyze, or respond to these attacks. Disinformation rarely fits within the remit of the SOC, threat intelligence team, or communications function, and falls into a dangerous capability gap that adversaries are deliberately exploiting.
Eristotle’s Disinformation & Influence Operations Defense service closes this gap. We design, implement, and operationalize a tailored capability that integrates intelligence, security, communications, legal, and executive functions into a unified defense, capable of detecting narrative attacks early, attributing them where possible, responding decisively, and building organizational resilience against the information weapons of cyber warfare.
This service is distinct from:
- Threat Intelligence Consultancy (focused on technical adversary intelligence)
- Brand monitoring tools (which surface mentions but rarely detect coordinated campaigns)
- PR and crisis communications (which respond, but cannot detect, attribute, or counter influence operations)
- DFIR / Red Teaming / Gold Teaming (which focus on technical or operational scenarios)
It is a purpose-built, intelligence-led capability for the information battlespace, recognized as a core component of cyber warfare in the CWBOK framework.
What We Cover
- Disinformation campaigns targeting your brand, products, executives, or sector
- Coordinated inauthentic behavior across social media, forums, and online platforms
- Deepfake and synthetic media attacks targeting executives, transactions, and decisions
- Executive impersonation and persona attacks across professional and social platforms
- Fabricated leaks, doctored documents, and AI-generated content weaponized against the organization
- Narrative attacks tied to geopolitics, sanctions, and conflicts that drag the organization into state-aligned campaigns
- Market manipulation campaigns affecting share price, valuations, or investor confidence
- Customer- and partner-targeted influence operations designed to erode trust
- Employee-targeted narrative attacks affecting morale, retention, and culture
- Hacktivist and state-aligned narrative warfare in response to commercial decisions
Aligned to CWBOK™ – A Consensus Driven Standard
The Cyber Warfare Body of Knowledge (CWBOK™) is developed through a rigorous, consensus-driven process, incorporating the collective expertise of global cyber warfare specialists, military strategists, intelligence professionals, and cybersecurity experts. It defines the core skills, operational knowledge, and strategic competencies required by professionals engaged in cyber conflict, national defense, and critical infrastructure protection.
CWBOK™ outlines generally accepted practices for planning, executing, and defending against cyber warfare activities, including both offensive and defensive operations, threat intelligence, and incident response.
Community-driven and continuously refined through iterative contributions, CWBOK™ remains current with evolving tactics, technologies, and geopolitical threats. Its structured framework is designed to be transferable across nations, sectors, and mission contexts, allowing for adaptation to various defense, intelligence, and organizational needs.
1. Foundations and Strategic Context
- Definitions, concepts, scope, and principles of cyber warfare
- Cyber warfare doctrine, international law, rules of engagement, ethical considerations, governance, and national policies
- Risk management frameworks, strategic planning, capability building, and resource allocation
2. Offensive and Defensive Cyber Operations
- Offensive cyber operations: strategies, methodologies, tactics, and tools for executing cyber-attacks
- Defensive cyber operations: protective measures, threat detection, incident response, resilience, and mitigation techniques
3. Cyber Threat Intelligence and Incident Management
- Intelligence gathering methods, analysis techniques, threat modeling, predictive analytics
- Incident management processes, crisis response, continuity of operations, disaster recovery, crisis communication protocols
4. Cyber Warfare Technologies and Infrastructure
- Platforms, communication systems, cryptographic tools, command and control infrastructure, operational environments
5. Human Factors and Collaborative Engagement
- Psychological operations, social engineering, training, insider threats, workforce considerations
- International cooperation, cross-sector collaboration, public-private partnerships, information sharing strategies
6. Historical Perspectives and Emerging Trends
- Case studies and historical examples: analysis of past cyber conflicts, lessons learned, best practices, critical assessments
- Emerging threats and trends: advanced persistent threats (APTs), state-sponsored attacks, emerging vulnerabilities, evolving tactics, future landscape considerations
Key Objectives
- Establish a Structured Capability for Detecting Influence Operations
- Build the people, processes, and tooling to detect coordinated narrative attacks early
- Move beyond passive brand monitoring to intelligence-led detection
- Identify campaigns before they reach critical mass and inflict damage
- Enable Attribution and Analysis of Influence Campaigns
- Develop capability to assess coordination, origin, and likely sponsorship
- Distinguish organic criticism from coordinated, inauthentic, or state-aligned activity
- Inform response, escalation, and engagement decisions with intelligence
- Design and Operationalize a Coordinated Response Model
- Integrate communications, legal, security, HR, and executive functions
- Establish playbooks, runbooks, and decision rights for influence operations
- Enable rapid, coordinated, and proportionate response under pressure
- Protect Executives, Brands, and Strategic Decisions
- Defend executives from impersonation, deepfakes, and persona attacks
- Protect brand integrity, customer trust, and market confidence
- Reduce the influence of narrative attacks on strategic decision-making
- Build Organizational Resilience to Information Warfare
- Strengthen organizational, employee, and customer resilience to disinformation
- Embed influence-operations awareness into culture, training, and governance
- Foster long-term resistance to narrative manipulation
- Align Capability With Cyber Warfare Doctrine and Posture
- Position influence operations defense as a core component of cyber warfare readiness
- Integrate with broader CWBOK-aligned services for unified resilience
- Equip leadership with intelligence-led posture against the information battlespace
Business Outcomes & Benefits
- Early Detection of Coordinated Narrative Attacks
- Identify campaigns in their formative stages, before they reach critical mass
- Distinguish coordinated, inauthentic activity from organic discussion
- Reduce surprise, latency, and reactive damage control
- Faster, More Coordinated Response
- Pre-built playbooks, decision rights, and cross-functional alignment
- Reduced friction between security, communications, legal, HR, and executive teams
- More effective, proportionate, and credible response under pressure
- Protected Brand Integrity and Customer Trust
- Defended brand reputation against narrative attacks and disinformation
- Stronger customer, partner, and stakeholder confidence
- Reduced long-term erosion of trust, loyalty, and market position
- Executive Protection and Integrity
- Defended executives from impersonation, deepfakes, and persona attacks
- Reduced risk of fraud, manipulation, or reputation-driven decisions
- Strengthened executive presence in social, professional, and media spaces
- Reduced Risk of Market Manipulation and Investor Damage
- Detected and countered campaigns aimed at share price, valuation, or investor confidence
- Strengthened engagement with regulators, exchanges, and capital markets
- Reduced exposure to market-driven consequences of narrative attacks
- Stronger Resilience to Geopolitical and State-Aligned Campaigns
- Reduced vulnerability to narrative attacks tied to conflicts, sanctions, and geopolitics
- Anticipation of brand exposure during geopolitical events
- Improved ability to maintain operational and reputational stability under pressure
- Improved Crisis Communications and PR Posture
- Stronger integration between intelligence, communications, and executive engagement
- Pre-built narratives, response templates, and engagement playbooks
- Tested capability to lead, rather than react to, narrative dynamics
- Enhanced Board and Executive Engagement
- Equip leadership with credible, intelligence-led narrative on information warfare risk
- Strengthen sponsorship for influence operations defense investment
- Support regulator, customer, and investor engagement on narrative integrity
- Foundation for Cyber Warfare Resilience
- Establish the information dimension of broader cyber warfare readiness
- Integrate with related CWBOK-aligned services for unified posture
- Position the organization to operate with confidence in the information battlespace
- Regulatory and Stakeholder Confidence
- Demonstrable maturity in addressing disinformation and influence operations
- Alignment with emerging regulatory expectations on AI, deepfakes, and platform accountability
- Stronger positioning for due diligence, customer assurance, and audits
Key Features
- Influence Operations Threat Profiling
- Tailored analysis of likely adversaries, nation-state, state-aligned, hacktivist, competitive, criminal
- Mapping of potential narrative attack themes, motivations, and triggers
- Sector- and region-specific exposure analysis
- Detection Capability Design
- Selection and integration of monitoring tooling across social, web, dark web, and platform sources
- Detection logic for coordinated inauthentic behavior, narrative anomalies, and persona attacks
- Integration with existing threat intelligence, brand monitoring, and SOC capabilities
- Attribution and Analysis Framework
- Methodology for assessing coordination, sponsorship, and inauthenticity
- Use of OSINT, network analysis, linguistic analysis, and behavioral indicators
- Alignment with intelligence community models (e.g., DISARM Framework, ABCDE model)
- Cross-Functional Response Model
- Defined roles for communications, legal, security, HR, executive, and operations
- Decision rights, escalation paths, and engagement protocols
- Integration with existing crisis management and incident response frameworks
- Influence Operations Playbooks
- Tailored playbooks for common campaign types (deepfake, brand attack, executive impersonation, market manipulation)
- Decision trees, response templates, and escalation triggers
- Integration with technical incident response and crisis management playbooks
- Executive Protection Module
- Detection and response capability tailored to executive impersonation and persona attacks
- Deepfake and synthetic media defense for high-profile leaders
- Engagement model for executives, EAs, and security teams
- Deepfake and Synthetic Media Readiness
- Detection and verification capability for deepfake video, audio, and content
- Authentication and provenance frameworks for executive communications
- Integration with finance, legal, and operational verification processes
- Geopolitical and Sector Lens
- Continuous integration with geopolitical advisory and threat intelligence
- Sector-specific narrative threat awareness (finance, defense, energy, healthcare, tech, etc.)
- Anticipation of narrative exposure during conflicts, sanctions, and political events
- Awareness and Resilience Training
- Tailored training for executives, employees, customer-facing teams, and HR
- Focus on narrative literacy, deepfake awareness, and verification practices
- Cultural reinforcement to reduce internal vulnerability to manipulation
- Confidential, Discreet Engagement Model
- Secure handling of all materials, intelligence, and findings
- Adapted for sensitive executive and brand audiences
- Independence from platform vendors and PR agendas
- Alignment With CWBOK and Industry Frameworks
- Grounded in Eristotle’s Cyber Warfare Body of Knowledge (CWBOK™)
- Alignment with DISARM Framework, MITRE ATT&CK, ABCDE model, and government advisories
- Consistent, credible, and transferable approach across engagements
Deliverables
Deliverables
Depending on engagement scope, typical deliverables include:
Strategic & Threat Profiling Deliverables
- Influence Operations Exposure Profile
- Tailored assessment of likely narrative attack themes, adversaries, and triggers
- Coverage across brand, executives, products, sector, and geography
- Adversary Profile Pack
- Profiles of nation-state, state-aligned, hacktivist, and competitive actors
- Documented campaigns, TTPs, and likely targeting patterns
- Geopolitical Narrative Risk Map
- Identification of likely narrative attack triggers tied to conflicts, sanctions, and policy
Capability Design Deliverables
- Detection Capability Blueprint
- Tooling, sources, integration, and detection logic design
- Roadmap for ongoing capability deployment and tuning
- Attribution & Analysis Framework
- Methodology, indicators, and templates for assessing coordination and inauthenticity
- Reference materials and analyst playbooks
- Cross-Functional Response Model
- Defined roles, decision rights, and escalation paths
- Integration with crisis management and IR frameworks
Playbook & Process Deliverables
- Influence Operations Playbooks
- Tailored playbooks for top-priority campaign types
- Decision trees, templates, and escalation guides
- Executive Protection Playbook
- Detection, response, and engagement model for executive-targeted attacks
- Deepfake verification and authentication procedures
- Communication Templates
- Pre-built internal, external, regulatory, and stakeholder messages
- Holding statements, narrative defenses, and amplification guidance
Training and Resilience Deliverables
- Executive and Board Briefing Pack
- Tailored education on disinformation, deepfakes, and influence operations
- Implications for governance, decision-making, and posture
- Employee and Customer-Facing Training
- Awareness, resilience, and verification training programs
- Tailored modules for high-risk roles and functions
- Resilience Culture Recommendations
- Cultural and organizational reinforcement strategies
- Embedding narrative literacy across the organization
Operational Deliverables
- Monitoring and Detection Implementation Plan
- Tooling, source, and integration deployment plan
- Tuning, governance, and ongoing operations
- Threat Hunting Hypotheses
- Hypothesis-driven detection of coordinated, inauthentic activity
- Integration with SOC, CTI, and SOAR platforms
- Influence Operations Watchlists
- Indicators, themes, accounts, and patterns to monitor
Executive and Board Deliverables
- Executive Summary & Briefing Pack
- Concise, visual summary for executive and board audiences
- Boardroom-ready narrative on exposure, capability, and posture
- Board Decision Support Pack
- Recommended decisions, sponsorship asks, and governance considerations
- Confidential Briefing Session
- Closed-door briefing for chair, CEO, CISO, CMO, GC, and CHRO
Strategic Recommendations Deliverables
- Prioritized Capability Roadmap
- Strategic, operational, and tactical recommendations
- Phased actions across detection, response, training, governance, and culture
- Pathways Into Related Services
- Hand-off into Nation-State Threat Exposure Assessment, Geopolitical Cyber Risk Advisory, Strategic Cyber Wargaming, and other CWBOK-aligned services
How We Deliver
How We Deliver
Our delivery approach combines intelligence-grade analysis, structured capability design, and cross-functional facilitation, tailored to your sector, brand profile, executive footprint, and risk environment.
- Discovery & Scoping
- Confidential engagement with executive sponsors, security, communications, legal, and HR leadership
- Confirmation of scope, objectives, sensitivity boundaries, and success criteria
- Identification of priority brands, executives, products, and audiences
- Threat and Exposure Profiling
- Analysis of likely adversaries, themes, and triggers
- Mapping of narrative exposure across brand, executives, sector, and geography
- Integration with prior Threat Exposure or Geopolitical Advisory engagements where relevant
- Current-State Assessment
- Review of existing brand monitoring, CTI, comms, and crisis frameworks
- Identification of capability gaps across detection, attribution, and response
- Benchmarking against best practice and peer organizations
- Capability Design Workshops
- Cross-functional sessions with security, comms, legal, HR, and executive teams
- Co-design of detection, attribution, and response models
- Definition of governance, decision rights, and escalation
- 5. Playbook and Process Development
- Tailored playbooks for priority campaign types and scenarios
- Communication templates, decision trees, and escalation guides
- Integration with existing crisis management and IR frameworks
- Tooling and Detection Implementation
- Recommendations and integration support for monitoring and detection tooling
- Tuning, governance, and ongoing operating model design
- Integration with SOC, CTI, and SOAR platforms
- Training, Resilience, and Culture
- Tailored training programs for executives, employees, and high-risk roles
- Cultural reinforcement and resilience-building initiatives
- Integration with broader awareness and security culture programs
- Validation and Simulation (Optional)
- Tabletop exercises simulating influence operations campaigns
- Optional integration with Strategic Cyber Wargaming or Gold Teaming engagements
- Validation of detection, attribution, and response capabilities under realistic pressure
- Executive and Board Engagement
- Confidential briefing of findings, capability, and recommendations
- Support for board sponsorship, governance, and investment decisions
- Optional ongoing advisory through related Cyber Warfare and IS Strategy services
- Handover and Continuous Improvement
- Secure transfer of artifacts, playbooks, and tooling configurations
- Knowledge transfer to security, comms, legal, HR, and executive teams
- Optional ongoing advisory and capability evolution support
Throughout the engagement, Eristotle operates with full discretion, confidentiality, and intelligence-grade rigor, ensuring every finding is credible, every capability practical, and every recommendation directly actionable for your organization.
Who Should Use This Service?
- Brands With High Public Visibility, consumer-facing organizations, financial services, technology, healthcare, retail
- Critical Infrastructure Operators in energy, finance, healthcare, telecoms, transport, and water
- Defense, Aerospace, and Government Suppliers at every tier of the supply chain
- Multinationals With Geopolitically Exposed Operations, markets, customers, or supply in sensitive regions
- Listed Organizations and Capital Markets Firms exposed to market manipulation campaigns
- Pharma, Biotech, and Research Organizations facing narrative attacks tied to research, products, or trials
- Technology and Telecommunications Providers facing state-aligned narrative pressure
- High-Profile Executives, Boards, and Founders at risk of impersonation, deepfake, or persona attacks
- Regulated Organizations preparing for emerging AI, deepfake, and platform accountability regulations
- Organizations Undergoing Strategic Change, IPOs, M&A, expansion, controversy, or major decisions
Why Eristotle?
- Grounded in CWBOK™, the consensus-driven Cyber Warfare Body of Knowledge
- Battle-Tested Senior Advisors, drawn from intelligence, defense, government, communications, and commercial enterprise
- Cross-Disciplinary Expertise, integrating cyber, intelligence, communications, legal, and executive perspectives
- Independent and Vendor-Neutral, intelligence-led, free from platform or PR agency agendas
- Discreet and Confidential, designed for sensitive executive, brand, and ownership audiences
- Globally Networked, Eristotle Advisors with national, allied, and commercial experience
- Integrated Cyber Warfare Practice, connected with related CWBOK-aligned services for sustained readiness
Related Services
Nation-State Threat Exposure Assessment
Geopolitical Cyber Risk Advisory
Strategic Cyber Wargaming for Executives and Boards
Supply Chain Cyber Warfare Exposure Review
Disinformation & Influence Operations Defense
Hybrid Threat Readiness Assessment
Ready to Defend Your Brand, Executives, and Markets in the Information Battlespace?
In modern cyber warfare, the most damaging attacks may never touch your network, they target your reputation, your executives, your customers, and your story. Partner with Eristotle to design and operationalize a structured, intelligence-led capability that detects, analyzes, and counters disinformation, deepfakes, and coordinated influence operations, protecting trust, integrity, and long-term organizational value. Book a free 30-minute confidential discovery call with an Eristotle advisor. No commitment required.